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The Power of Commercial Real Estate

Benefits of Real Estate Investing
Cash Flow
Properties earn rental income from tenants. The more stabilized the property or higher its occupancy, the greater the chance of a steady and predictable stream of cash
Inflation Protection
Over the long-term, real estate may provide a hedge against inflation, since property values and rental income typically increase during periods of inflation
Diversification
Real estate can provide diversification within a portfolio of traditional investments such as stocks and bonds
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Pursuing smart investment alternatives

Forward-thinking investors deserve smart alternatives outside the volatility of the stock market and public exchanges. Real estate may provide a solution.

More Than Just Diversification
While the real estate market can fluctuate, it has been demonstrated over time to be less volatile than some other asset classes. The potential for this stability can be a distinct advantage to investors.
Appreciation and Income
Historically, real estate investments have offered a path to wealth through property appreciation and generation of regular income. On the RealtyMogul platform, we strive to offer both paths, with Private Placements and Real Estate Investment Trusts (“REITs”).
Commercial Real Estate Property Types

Property Type
DescriptionAdvantages & Disadvantages
MultifamilyResidential buildings that vary by location (urban or suburban) and may be further classified by structure: high-rise, mid-rise, or garden-style.Economic drivers include demographic trends, home ownership, household formation rates, and local employment growth. Leases are typically short term and adjust quickly to market conditions. Generally considered to be one of the more defensive investment types within commercial real estate, though they are still subject to competitive pressures from newer construction.
RetailEverything from small shopping centers, strip malls, and outlets to large power centers with a “category-dominating” anchor tenant.Most broadly influenced by the state of the national economy generally, especially such indicators as employment growth and consumer confidence levels. More local factors include the property location and its traffic flow; population demographics; and local household incomes and buying patterns. Leases also often have long terms, which means that after a while lease rates may lag current market rates, and step ups may need to wait until lease expirations.
OfficeRange from high-rise multi-tenant structures in city business districts to mid-rise single-tenant buildings in suburban areas.Rents and valuations are influenced by employment growth and a region’s economic focus. Individualized tenant improvements are usually not very involved, but credit quality of tenants is key; re-leases of office space typically require some lead time to consummate. Office properties often have longer-term leases that can lag behind current market lease rates, so that significant “step-ups” or “step-downs” of rental rates may occur when leases expire.
IndustrialManufacturing facilities, warehouse and distribution centers, research & development (R&D) properties and flex-space.Manufacturing and R&D properties tend to be build-to-suit buildings that can be difficult to “re-tenant” without extensive modifications, while warehouses and distribution centers can be more generic buildings. Industrial properties are also influenced less by local job growth more than by larger economic drivers such as global trade growth (imports and exports) and corporate inventory levels. As with office buildings and retail centers, industrial property leases tend to have long terms, so that over time lease rates can fall behind “market.”
OtherSelf-storage facilities, mobile home parks, student housing and hospitality.Key drivers include demographic trends, the state of the national economy in general, and large macroeconomic drivers such as supply/demand.

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Balancing risk and return
Moving between the three primary real estate investment strategies is a bit like stepping up the ladder in terms of taking on more risk and, in theory, being compensated for that risk with higher returns.

A well-balanced commercial real estate portfolio may include some or even all of these different investment strategies.

Investment Strategies

Each of the three primary categories of real estate investment strategies has its own risk and return characteristics.

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Core
Properties that are stable, fully leased, well-located and typically Class A. Lower risk and lower reward, with low leverage, if any.
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Value-Add
Lower occupancy or secondary market locations with an opportunity to increase value through renovations or repositioning. Medium risk and reward with low to medium leverage.
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Opportunistic
Typically raw land or ground-up development with little to no near term cash flow. High risk and high reward with high leverage.
Passive vs. Active Forms of Ownership

The way an investor owns real estate can be just as important as the underlying real estate and investment strategy. Considerations need to be made for taxes, transparency, property operations, potential tenant issues, diversification and individual financial responsibility.

Not offered by RealtyMogul

Higher Minimum Investment and High Effort
Investor purchases their own income property & hires a third party property manager to oversee the propertyInvestor purchases their own income property & does their own property management & upkeep
Offered by RealtyMogul

Lower Minimum Investment and Low Effort
Investment in a fund that invests in properties managed by operating partners who handle the day to dayInvestment in a property with an operating partner who handles the day-to-day & provides oversight and management
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See how investing in real estate can help you meet your financial goals.
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