Investing with confidence

Understanding our due diligence process

Evaluating an opportunity for investment

At RealtyMogul we provide due diligence on behalf of our investors and put every deal to the test against our most conservative financial models, which require unanimous approval from our investment committee.

Every deal is evaluated against 4 core criteria and hundreds of data points to ensure only investments we believe are worth considering are made available to investors. Further, we provide investors with specific attributes of every deal on our website so investors who want to run their own due diligence can do so with ease.

The Real Estate Company

The first thing we look at when analyzing an investment is the real estate company. The company is the individual or group of individuals who will acquire the real estate and execute on a business plan for the ownership. We consider multiple factors when evaluating a company to partner with.

Background

We conduct thorough background, criminal, and credit checks to identify any pending litigation or items of concern.

Track Record

We examine all assets previously acquired and compare to the scope of the proposed project to ensure the requisite experience is in place to execute the proposed business plan.

References

We secure references from lenders, investors, and/or business associates and research the relationships with the property management company and leasing agents being used.

The Market

The second area we review when looking at a real estate investment is the market of the property.

Realtors often say that the only thing that matters is "location, location, location" and not without good reason.

The market of an asset is of critical importance when determining whether to make an investment. A few areas we take into consideration are the demographics, economic trends, and comparables of the market.

Demographics

Key factors we examine include items such as median household income, average age of population, and household formations.

Economic Trends

We look for trends in the overall size of the market, property values, job, and industry growth.

Comparables

We compare sales and lease information of properties within the submarket of the potential investment property to make sure we are in line, if not more conservatively written.

The Property

The third factor we consider is the quality of the property or asset. We evaluate the current physical condition and compare the information we gather with the real estate company's business plan to determine its viability. It is normal for our underwriting assumptions to adjust throughout this process to accurately represent our findings.

Income & Cost

We calculate the income potential of the property against expenses and compare to the market. We identify the replacement cost and any functional obsolescence.

Tenants & Rates

We look at the tenant population and determine if the property can meet their specific needs. We calculate vacancy and rental rates and compare the asset to the rest of the market.

Site Visit

A member of our team steps foot on every property. An in-person visit to the property and surrounding area is a pre-requisite for any investment we decide to move forward with.

The Investment

In the final stages of our process, we spend time and resources negotiating the legal structure of an investment to put our investors first.

There are several key provisions that we review when considering how the legal structure may contribute to the overall risks of a transaction.

Operating Agreement

Our legal team works to ensure that our operating agreement accurately reflects the spirit of the partnership to mitigate risks in a variety of situations.

Fees & Expenses

We analyze fees and expenses, both fixed fees and incentive based fees to understand the motives of the management team and negotiate on behalf of investors.

Asset Management

Our asset team steps in even before we close an investment as we believe active, disciplined management is essential throughout the life of all investments.

We step foot on every property

At RealtyMogul, we step foot on every property considered for investment.

Once it is determined that each of the elements of a transaction are on balance and appear strong enough to accomplish the stated investment goals, we believe it is worth offering the investment in the property.

Save time & Resources

Our platform provides investors with convenient online due diligence packages for every deal.

Team up with professionals

From the originations and underwriting team, to the asset management group and our executive staff, you can rest assured we have the expertise for you to make investment decisions.

Real Estate Team

Jilliene Helman

Chief Executive Officer

Jilliene Helman

Chief Executive Officer

Jilliene Helman is Chief Executive Officer and Co-Founder of RealtyMogul and is responsible for the company's strategic direction and operations. In this capacity, she has approved over $338 Million of investments with property values worth over $2 Billion. Ms. Helman is Chief Executive Officer and Chief Financial Officer of Realty Mogul Commercial Capital, a commercial real estate lending company and wholly-owned subsidiary of Realty Mogul, Co., as well as Chief Executive Officer of RM Adviser, LLC, a SEC registered investment adviser and a wholly-owned subsidiary of Realty Mogul, Co.

Christopher Fraley

Chief Investment Officer

Christopher Fraley

Chief Investment Officer

Christopher Fraley is Chief Investment Officer for RealtyMogul, overseeing underwriting, closing and asset management for the firm’s debt and equity investments. Mr. Fraley has over 20 years of experience in commercial real estate finance, including sourcing transactions and negotiating complex joint venture equity partnerships. From 2006-2013, Mr. Fraley sat on the Investment Committee for Rockwood Capital, a privately held real estate investment and advisory firm with more than $8 billion in assets under management.

Elizabeth Braman

Senior Managing Director

Elizabeth Braman

Senior Managing Director

Elizabeth Braman is Senior Managing Director responsible for business development. She sits on the Investment Committee of MogulREIT I and is also a Senior Managing Director of RM Adviser, LLC., a SEC registered investment adviser and a wholly-owned subsidiary of Realty Mogul, Co.

Michael Schoellhammer

Managing Director

Michael Schoellhammer

Managing Director

Michael Schoellhammer is a Managing Director with responsibility for sourcing equity and debt transactions for the company’s platform and MogulREITs. Mr. Schoellhammer has over 10 years of commercial real estate experience in acquisitions, lending, finance, and development.

Michael Sanchez

Managing Director

Michael Sanchez

Managing Director

Michael Sanchez is Managing Director of the Commercial Real Estate Originations Team with responsibility for sourcing debt and equity commercial real estate transactions for the Realty Mogul Platform and family of MogulREITs. Mr. Sanchez has over 25 years of commercial real estate experience with an emphasis on structured finance and portfolio management.

Richard Van Wert

Managing Director

Richard Van Wert

Managing Director

Richard Van Wert is Managing Director of the Commercial Real Estate Originations Team with responsibility for sourcing debt and equity commercial real estate transactions for the Realty Mogul Platform and family of MogulREITs. Mr. Van Wert has over 25 years of commercial real estate investment experience with an emphasis on JV and direct equity investment throughout the U.S on behalf of private, foreign and institutional investors.

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